GROOMYX by Razorloft

Signature grooming products created inside Razorloft.

A complete line of styling, shaving, beard care and hair care for men who treat their image like a standard — not an afterthought.

Coming soon · Limited launch
Developed in Miami · FL
GROOMYX by Razorloft product collection mockup
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Premium grooming essentials
Miami · FL
The concept

From the chair to the product shelf

GROOMYX was designed directly from the daily work inside Razorloft: what actually performs on real hair, real beards and real skin not just what looks good on the shelf.

Barber-engineered formulas

Every product is built with the logic of a barber: control, hold, shine and feel. No unnecessary complexity just performance and consistency service after service.

Modern, masculine identity

Navy labels, amber tones and subtle metallic accents connect GROOMYX to Razorloft’s interior design and visual identity.

Clean, focused routines

The line is structured in four pillars: Styling, Shaving, Beard Care and Hair Care so clients know exactly what to use and when.

Collection

The GROOMYX lineup

Ten core products designed to cover the full experience: from the shampoo at home to the final touch of matte texture or natural shine.

Styling line

Control, texture and shine for modern cuts and fades.

GROOMYX Control Matte
Styling clay · 3.5 oz

CONTROL MATTE

Medium flexible hold with a dry matte finish. Ideal for textured crops, quiffs and natural-looking volume.

  • Kaolin Clay + Vitamin B5
  • Reworkable, non-greasy feel
  • Perfect for everyday wear
Coming soon
GROOMYX Aqua Force
Aqua wax · 3.5 oz

AQUA FORCE

Strong hold with defined style and natural shine. Built for structured looks that need discipline and control.

  • Aloe Vera + Vitamin B5
  • Rinses out easily with water
  • Leaves hair controlled, not stiff
Coming soon
GROOMYX Styling Gel
Styling gel · 8 fl. oz.

STYLING GEL

Strong hold gel designed for clean, sharp finishes that last. Ideal for sleek looks and high control.

  • Strong hold & structure
  • Non crunchy, controlled finish
  • Barber grade performance
Coming soon
GROOMYX Styling Cream
Styling cream · 8 fl. oz.

STYLING CREAM

Soft control with natural definition. Perfect for longer hair, waves and clients who prefer low structure styling.

  • Lightweight control
  • Natural movement and flow
  • Great for daily, casual looks
Coming soon
GROOMYX Texturizing Powder
Texturizing powder · 20 g

TEXTURIZING POWDER

Lightweight powder that adds instant volume and texture with a matte, invisible finish perfect for roots and fine hair.

  • Adds volume and texture
  • Lightweight, matte finish
  • Ideal for quick touch ups
Coming soon

Shaving & beard

For precise lines, calm skin and healthy beards.

GROOMYX Shaving Gel
Shaving gel · 150 ml

SHAVING GEL

Transparent gel for precise shaves and clean lines. Ultra smooth glide for razor work on face, beard and neck.

  • Transparent for precision
  • Ultra smooth glide
  • Ideal for fades & beard detailing
Coming soon
GROOMYX After Shaver
After shaver · 150 ml

AFTER SHAVER

Calming hydration for post shave comfort and a clean, refreshed feel especially for sensitive skin.

  • Soothes irritation
  • Light, non greasy finish
  • Comfort for daily shaves
Coming soon
GROOMYX Beard Oil
Beard oil · 30 ml

BEARD OIL

Lightweight oil that nourishes, softens and adds a subtle natural sheen to the beard without feeling heavy.

  • Nourishes & softens
  • Helps reduce dryness & itch
  • Promotes a healthy looking beard
Coming soon

Hair care

Clean foundations for any style.

GROOMYX Shampoo
Shampoo · 8.4 fl. oz.

SHAMPOO

Revitalizing and nourishing cleanser that removes build up while keeping the hair ready for styling.

  • Daily use formula
  • Supports scalp and hair health
  • Prepares hair for any product
Coming soon
GROOMYX Conditioner
Conditioner · 8.4 fl. oz.

CONDITIONER

Hydrating and restorative cream that smooths and nourishes the hair, leaving it softer, easier to manage and ready for styling.

  • Hydrating and restorative formula
  • Helps smooth and detangle hair
  • For smoother, healthier looking hair
Coming soon

Be the first to test GROOMYX inside Razorloft

The first batches will be limited and focused on clients who value consistency and detail. Join the WhatsApp waitlist and we’ll notify you when the line is ready in the barbershop.

Join the waitlist Sales coming soon · 2025
Book via WhatsApp