CONTROL MATTE
Medium flexible hold with a dry matte finish. Ideal for textured crops, quiffs and natural-looking volume.
- Kaolin Clay + Vitamin B5
- Reworkable, non-greasy feel
- Perfect for everyday wear
A complete line of styling, shaving, beard care and hair care for men who treat their image like a standard — not an afterthought.
GROOMYX was designed directly from the daily work inside Razorloft: what actually performs on real hair, real beards and real skin not just what looks good on the shelf.
Every product is built with the logic of a barber: control, hold, shine and feel. No unnecessary complexity just performance and consistency service after service.
Navy labels, amber tones and subtle metallic accents connect GROOMYX to Razorloft’s interior design and visual identity.
The line is structured in four pillars: Styling, Shaving, Beard Care and Hair Care so clients know exactly what to use and when.
Ten core products designed to cover the full experience: from the shampoo at home to the final touch of matte texture or natural shine.
Control, texture and shine for modern cuts and fades.
Medium flexible hold with a dry matte finish. Ideal for textured crops, quiffs and natural-looking volume.
Strong hold with defined style and natural shine. Built for structured looks that need discipline and control.
Strong hold gel designed for clean, sharp finishes that last. Ideal for sleek looks and high control.
Soft control with natural definition. Perfect for longer hair, waves and clients who prefer low structure styling.
Lightweight powder that adds instant volume and texture with a matte, invisible finish perfect for roots and fine hair.
For precise lines, calm skin and healthy beards.
Transparent gel for precise shaves and clean lines. Ultra smooth glide for razor work on face, beard and neck.
Calming hydration for post shave comfort and a clean, refreshed feel especially for sensitive skin.
Lightweight oil that nourishes, softens and adds a subtle natural sheen to the beard without feeling heavy.
Clean foundations for any style.
Revitalizing and nourishing cleanser that removes build up while keeping the hair ready for styling.
Hydrating and restorative cream that smooths and nourishes the hair, leaving it softer, easier to manage and ready for styling.
The first batches will be limited and focused on clients who value consistency and detail. Join the WhatsApp waitlist and we’ll notify you when the line is ready in the barbershop.